opportunity cost is massive, and we see the opportunity cost through unemployment within our region. We see many young people seeking employment whether is from Zambia, all the way to Tanzania and we know that tourism has the potential to solve unemployment, especially the young people and those who live in the rural areas,” he said He added that what is important is what they can implement together in the region, when can they implement solutions and who is willing to implement those solutions.
Aaron Munetsi, the Chief Executive Officer of the Airlines Association of Southern
Deputy Minister of Tourism Maggie Sotyu engages with tourism business owners during Africa’s Travel Indaba.
Africa, concurred with Tshivhengwa insisting that from an airline perspective, there are 16 countries in the region with 16
Tourism is different laws hindering the countries from being together.
one of the He calls for the standardisation of the most powerful countries as opposed to looking at themselves as individual countries. “Let’s economic sectors look at ourselves as the region. available to the African continent.”
“For example, Spain as we speak received almost 48 million tourists this year alone and look at what do they have besides Barcelona and Real Madrid football clubs? Look at us we are here in KZN, the tourism heartbeat of the region. How many tourists
He believes that if a region is unified like in the Southeast Asia region, SADC could have been far if regional integration was done earlier when protocols were adopted. “The we received here and when they come here are they easily going to be able to go to eSwatini and drive to Maputo? We just need to unravel very simple things and start looking at ourselves as the region,” he said. The dialogue sought ways to for the region’s stakeholders in the tourism sector to work together, build tourism ecosystem and reimagine the region.
In her concluding remarks, Sotyu, urged stakeholders to leave the dialogue with a renewed sense of urgency and shared purpose committed not only to discussing regional connectivity but to delivering it. “As we gather during Africa month, we are reminded that tourism is more than an industry. It connects our people. Tourism strengthens regional understanding. Tourism builds economic bridges where political borders once divided us,” she said.
Tourism industry stakeholders attend the panel discussion on “Regional Connectivity
Tourism stakeholders attending the discussion on regional connectivity pose for a photograph.
June 2026