Urban Magazine’s September issue spotlights multi-hyphenate creative Erika Bryant (@erikabryant), who returns for her second cover as she approaches her 50th birthday and reflects on more than two decades working across music, television, producing, writing, and entrepreneurship. Bryant discusses the importance of betting on yourself, following purpose over money, building creative teams with compassion, and embracing fear as a catalyst for growth. She also opens up about her forthcoming book, Doing It Scared in Love & Relationships, exploring vulnerability, intimacy, ambition, and giving yourself permission to make room for love while still pursuing a fully realized life. Other features include the soulful singer/songwriter Davion Farris (@iamdavionf), Def Jam's R&B singer Genia (@geniawashere), Ashia Montgomery (@ashia90day) of 90 Day Fiancé, and so much more.
“YOU LOSE THINGS, YOU MAKE MISTAKES, YOU HAVE WINS AND YOU HAVE LOSSES.”
I learned that being myself is the way. We're in the age of social media and in a generation that's really hell-bent on being cool and coming off as cool. I'm the opposite. I wasn't the cool person in school. So I had this realization: If that wasn't me to begin with, why do I feel the need to portray that? Being cool is being yourself at the end of the day. It's not, "I'm cool because I'm wearing this" or "I'm cool because I'm speaking on this." I think being cool is being raw and vulnerable. I realized that me being myself is enough to move the needle. I don't need to overdo it.
Speaking of being raw, you posted about losing your apartment while, at the same time, making a hit. Everything falling apart while simultaneously coming together feels like a common theme for a lot of people right now. What does that mean for you? I wasn't sure if I was going to post it, to be honest, but I wanted people to see where I am in my life. A lot of artists nowadays don't want to show that, or maybe they're too embarrassed. But I'm a human being at the end of the day. I'm doing well for myself in the sense that I took the leap to chase my dreams. I took the leap to move to L.A. I don't see losing my apartment as a failure at all. I see it as part of being human. I'm putting everything I have into my music, and I believe the bad usually happens before the good. I want to be raw, open and honest because if there's someone from my city - or anywhere - who wants to chase their dreams, it's important that they see this. It's not pretty. It looks pretty on social media because people try to paint it that way, but it isn't. You're grinding as an artist, and things happen. You lose things, you make mistakes, you have wins and you have losses. If I'm encouraging people to chase their dreams, they have to know what comes with it. This comes with it.
"Miss Your Touch" is the song we talked about earlier this year, when you said it was going to be the hit. I was driving the other day and "For You" came on Apple Music. I love it. How did you expect "For You" to be received? I try not to think too far ahead. I feel like all of those songs are hits in their own right, so I don't focus too much on which record is going to go or which one is going to be the hit. I think they're all going to have their moment. But "For You" was a vocal moment for me to really show off. On each song on the project, I show something different in my