New Liberia Magazine
‘Talking’ For All Branches Of Gov’t; Marketing Liberia’s Rich Cultural Heritage & Exporting Liberia’s Tourism’
Created by an Act of the National Legislature in 1965, the Ministry of Information, Cultural Affairs and Tourism simply referenced as MIAT has its core functions of “disseminating factual information about the government of Liberia both at home and abroad”. MICAT engages in the Liberian Govern ment’s information dissemination, cultural promotion and tourism development. An Executive Law of 1972 sought to redefine the role of MICAT, while in July of 1981, the Government of the Peoples Re demption Council (PRC) repealed the Executive Law of 1972 and promulgated Decree # 40 which defined the core responsibilities of the Ministry as follows: Select in accordance with prevailing policies, subjects to be broadcast or covered by news sto ries, feature articles, slides, films, filmstrips, posters, calendars, video cassettes, and other means of communication for internal and external distribution. Maintain close Contacts with all ministries and agencies of Government, and all national pri vate institutions and organizations -for the purpose of serving as a facilitator of their communications programs. Counter unfavorable pro paganda by disseminating a wide range of informative material that presents a true and accurate picture of Liberia’s image, its aims and aspirations, policies, programs and institutions and progress to a world-wide audience. Maintain contacts with all Liberian-diplomatic and consular missions abroad, operate regional information offices in the pondcall sub-divisions of Liberia and plan execute, promote, coordinate, supervise and direct information programs and projects for these missions and regional centers in pursuance of the national and in ternational objectives of Liberia.
MICAT’s 2024 ACHIEVEMENTS Since taking over MICAT in February of 2024, the Minister of Information, Cultural Affairs and Tourism, Honorable Jerolinmek Matthew Piah has initiated several reforms. Below is a summary of those reforms, captured across all departments of MICAT: Information Services The MICAT Press Confer ences is now a single platform for the dissemination of Government programs, activities and progress. The platform grew from once a week from 2009 to 2023 to twice a week (Tuesdays and Thursday) in 2024. This witnessed the hosting of 95 press conferences with 125 guests from ministries, agencies and commissions.
This number of press conferences – using the MICAT Platform – represents a significant increase of those hosted from 2009 to 2023 that were between 40 to 50 press briefings annual ly. These are complimented with regular appearances on radio talk shows and social media programs to take the GOL messages to the public.
MICAT’s website was re stored in June 2024 after six years of unavailability. The site contains relevant government news, poli cies, programs and achievements to reach wider audiences.
Technical Services In March 2024, the Ministry lifted the 2021 morato rium on the registrations and cre ation of new media entities which was imposed by the previous Gov ernment. Since then, thirty-three new media houses have registered with MICAT, strengthening this Government’s commitment to a free and independent press with such media pluralism. Out of this number of institutions, there are
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