Buzz Books infobook
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BUZZ
BOOKS
Don't just advertise to create some awareness, Give people a reason to become
YOUR CUSTOMERS
YOUR ONE STOP EFFECTIVE LOW COST ADVERTISING OPTION
GAINSBOROUGH www.thebuzzbooks.co.uk
BUZZ
BOOKS
The Bright Yellow stand out ‘Buzz Book' booklet is a good old fashioned Coupon/Offer/Promo code booklet, Advertising YOUR latest chosen offer.
It is delivered straight into local households 10 times a year, that's over 12000 letterboxes each edition in the local areas.
Any local business can choose to feature within the booklet, but you must have an offer to shout about.
Everyone loves an offer, discount, a freebie or a set price deal When the Buzz Book drops, IT STANDS OUT
No wasted text or features - Just Offers Simple and effective
BuzzBooks began life on the South Coast as a small side project with a clear purpose: to support and promote local businesses and community initiatives.
Coming from a family-run greengrocers, we saw firsthand how the growing presence of large corporations was starting to impact local shops and businesses and the vitality of the high street. BuzzBooks was created as a way to champion those local businesses-giving them a voice through a standout publication designed to put them front and centre.
By keeping costs as low as possible-covering only printing and time-and employing local people to handle distribution, BuzzBooks quickly gained momentum, creating a real buzz within the community and proving to be a great success.
Now, having moved further North, we're excited to bring BuzzBooks to a new area. There's never been a better time to relaunch and reconnect communities with the local businesses that make them unique.
BuzzBooks has always been personal.
At its heart, it's about community, resilience, and supporting one another because we're a small business too, just like you.
BUZZ
BOOKS
What deals could I offer? Why advertise? why a coupon?
• % Discount on spend, or on a specific product or service
• Set deal price or package/bundle
• Free product when purchasing another product
• £ off a certain product or service
• £ or % off when spending a minimum of a certain amount
Advertising is a MUST for every business
If you're doing well, you need to stay that way.
If you're slipping slightly, you need to get back on track. If you're starting out or still growing, then you need to boost.
When a hairdresser advertises their service, it reminds the reader they need a haircut. But your offer will entice them to choose you for their next cut.
A small business advertising their oven cleaning service may inspire the reader to pay to get this chore completed, but it will be your offer that will encourage them to choose you for it.
A group are planning a get together. The restaurant that advertises may give them the sway to go out for a meal, but its your offer that will lead them to dine with you
Maybe you have a quieter day of the week, or slower time of day, boost it with making your offer only valid for those times.
Want instant uptake on a service, create some urgency (Only valid - until..)
A Coupon (Or promo code online) is the ideal way to be able to see exactly how much business your advert with us has generated for you
Placing your offer in a place where it is specific to ONLY offers within as its purpose, has higher viewer interest than any other form of ad placement.
AND DON'T FORGET, IF YOU ARE NOT IN THE BUZZ, YOUR COMPETITORS JUST MIGHT BE!
The benfits of joining the Buzz family all year round
• One full page in Buzz Books cost £1925 for all 10 editions, which covers 1 year distribution That's just £37 a week!
• 12'000 books are delivered each edition, 10 times a year, that's 120'000 per year
• This form of advertising, with offers has a response rate of between 1-4 % increase of business, but lets work on the minimum 1%
That's 24 extra customers a week, MINIMUM
Or, 24 customers your competitors haven't !!
• Each of those 24 customers cost you just £1.54
Now do the Maths for your own business for having those extra 24 people a week.
If it works for you and your profit, then advertising with us is a win win
AND don't forget, you will be able to see exactly which of your customers you gain from your advert with us, as its accountable via your Coupon / Promo code
• Direct exposure into over 12'000 homes each edition.
• Measurable response rate using your coupons/promo codes from your advert.
• One FULL Page to yourself - Full Colour - Gloss
• Your advert is not lost in pages of small ads or other features. Every Business stands out.
• Choose to be in one or multiple editions.
You can choose to change your offer/ Design each edition so you have a fresh look, a fresh offer.
• Provide your own design, or we'll design it for you.
• Low cost and affordable, great value
• Less than 2p per household
• Discounts for multiple editions
• Free additional advert on the Buzz Books website
• The benefit of featuring your offer in a booklet specifically for that purpose, increases views than other methods of advertising and promoting offers. Readers are looking for a deal.
Advertising your business in Buzz Books with your offer using a coupon or code, assists you to track the success rate of your Advert
This is a valuable benefit to track your campaign
YOU WILL SEE HOW YOUR ADVERT IS WORKING FOR YOU
Place an Advert in 5 Editions - Pay for 4
Place an Advert in all 10 editions - Pay for 7
When you purchase multiple Editions, they do not have to be consecutive, You choose the edition dates that suit your business.
For multiple editions, you are of course welcome to change your advert design and/or your offer in subseqent editions. This is actually recommended, to keep your offer fresh, providing something new to the eye.
You can provide your own artwork, or let us do it for you Artwork for a one off advert only costs £20
There is also a Flex option for artwork - For £50 we will adjust your advert design and/or your Offer as many times as you wish
This is valid for one year.
Adverts can be booked and paid for on our website, or contact us for other options.
Payment needs to be cleared prior to advert deadline date www.thebuzzbooks.co.uk
You order. We grill. You eat.
Flame-grilled cuts. Full plates. Fresh meat.
COUPON OFFER FREE Bottle of House Wine Per Couple When you both order a 2-Course meal Valid until 31st January 2025 - Reservation Required Terms & Conditions may apply PROMOCODE BUZZWINE