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FOCUS AREA: VISUAL COMMUNICATION BRANDING SYSTEMS ILLUSTRATION EXPERIMENTAL WORK
Visual Designer and Visualizer with nearly 3 years of experience creating brand communication, advertising campaigns, social media creatives, brochures, packaging and digital marketing assets. Skilled in translating complex briefs into clear, engaging visual concepts across fintech, logistics, infrastructure, defence and consumer-product sectors. For me, Applied Arts is more than a profession—it is a way to express, explore, learn, and enjoy the process of creating.
Mumbai, India
Tools I use.
Adobe Creative Suite, Procreat, Canva, and AI tools for design exploration, concept development, visual creation, and creative workflows.
Campaign & Branding.
DIABETES D E C O D E Sugar . Detect . Prevent
Diabetes Decode.
Diabetes Decode is an awareness campaign that makes the hidden impact of excess sugar easier to understand. Using minimal visuals, bold typography, and relatable metaphors, the campaign highlights how everyday sugar consumption can affect the body and contribute to diabetes. The project combines visual storytelling with public awareness to encourage healthier choices.
DIABETES D E C O D E Sugar . Detect . Prevent
God’s Fallen.
‘God’s Fallen’ is a branding concept for a Viking-inspired action-adventure video game. The identity draws from Norse mythology, ancient symbols, and the raw, battle-driven spirit of Viking culture. The visual language combines bold typography, dark tones, and rugged details to create a powerful, cinematic identity suited to the game’s world.
Groot Wine.
‘Groot’ is a premium wine branding concept built around the idea of heritage, authenticity, and connection to nature. The identity uses a dark, elegant visual language with deep reds, muted tones, and refined typography to create a sophisticated and rooted character. The campaign extends the brand across product visuals, outdoor advertising, and promotional compositions while maintaining a consistent premium aesthetic.
Creatiwise.
Creatiwise is a global design and branding agency offering custom website development, app development, software solutions, and printing services. We create unique digital experiences and stunning brand visuals tailored to meet your business needs and budget.
Vraksha Mitra.
‘VraksheMitra’ is an environmental awareness campaign encouraging people to connect with nature and take simple steps toward a greener, healthier environment. The visual language uses fresh greens, natural imagery, and minimal layouts to create an approachable and positive message.
Packaging Designs.
Ranwara Naturals.
Ranwara Naturals is a packaging design project for a natural food brand specialising in solar-dried fruits, masalas, powder and tea. The packaging system uses earthy colours, clean layouts, and product-focused visuals to communicate the brand’s natural and traditional approach while maintaining a modern, premium appearance.
Packaging Design.
Holi is a festive packaging concept using vibrant colours, playful graphics, and energetic compositions to create a celebratory product experience.
Salve is a personal care packaging concept focused on a soft, premium aesthetic, using warm tones, minimal typography, and refined product presentation to communicate elegance and skincare.
Logo Design.
Portfolio - Logo Design
Poster Design.
Diabetes Decode Poster.
A proposed ‘Diabetes Awareness poster series’ designed to communicate key messages around prevention, early detection, and healthy habits. The posters use bold typography, relatable photography, and a clean blue-red visual language to make the information clear, approachable, and impactful in public spaces.
Portfolio - Poster Design
Portfolio - Poster Design
Web Graphics.
Email Design.
MochiDoki — Promotional email for a new Pandan Pistachio Mochi flavour, combining fresh visuals with a playful, product-focused layout.
Travel Experience Brand — Recruitment email promoting a travel-based Change Agent program, designed with an adventurous visual style and clear, engaging information.
Strawberry Life — Social media-inspired web interface for a fresh drinks brand, using vibrant imagery, playful typography, and a bright visual system to create an engaging product experience.
Nike — E-commerce web page concepts exploring a bold, editorial approach to product presentation, combining strong typography, product imagery, and interactive navigation for a modern shopping experience.
Digital Deliverables.
Linkedin Banner.
KrixiCore — A series of LinkedIn banner concepts designed to build a consistent professional brand presence. The designs explore multiple visual directions using the brand’s colour palette, patterns, grids, and bold messaging while maintaining a clean and modern B2B aesthetic.
Linkedin Post.
Sigma — A fintech brand focused on digital payment solutions. I designed social media creatives for product communication and festive campaigns, combining clean layouts, bold typography, and brand colours to turn payment concepts and brand messages into clear, engaging visuals.
Social Media Post.
86400 — A fintech brand focused on digital payment solutions. I designed social media creatives for product communication and festive campaigns, combining clean layouts, bold typography, and brand colours to turn payment concepts and brand messages into clear, engaging visuals.
Social Media Post.
86400 — A fintech brand focused on digital payment solutions. I designed social media creatives for product communication and festive campaigns, combining clean layouts, bold typography, and brand colours to turn payment concepts and brand messages into clear, engaging visuals.
Social Media Post.
86400 — A fintech brand focused on digital payment solutions. I designed social media creatives for product communication and festive campaigns, combining clean layouts, bold typography, and brand colours to turn payment concepts and brand messages into clear, engaging visuals.
Social Media Post.
86400 — A fintech brand focused on digital payment solutions. I designed social media creatives for product communication and festive campaigns, combining clean layouts, bold typography, and brand colours to turn payment concepts and brand messages into clear, engaging visuals.
Let’s Bring Ideas to Life.